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Posted by kidd on November 9, 2018
Want to boost your site's rankings, get people to stay on your site longer, and get more visitors? One of the most important steps to doing so is speeding up your site. A faster site is easier to…
Posted by kidd on November 2, 2018
If your school needs a new site, don't do it with a standard template. Custom designs attract more visitors, make update easier, and makes your school site look even better. Here are three reasons why
Posted by kidd on October 26, 2018
Websites need to be a well-designed funnel to your checkout page. Whether you sell products, services, or both, every page should ultimately drive more consumers toward making purchases. But once your…
Posted by kidd on October 19, 2018
Search engines are always trying to update their algorithms to give viewers faster, more accurate access to what they're looking for. Google is usually leading the crowd in this focus with a history…
Posted by kidd on October 12, 2018
It's well-known that backlinks play an important role in search engine optimisation. After you optimise all of your on-page elements, you can differentiate your campaign by getting links from quality…
Posted by kidd on October 5, 2018
If you've been interested in driving more traffic to your website, then you probably already know the basics of search engine optimization or SEO. A lot has been written about using the right keywords…
Posted by kidd on September 28, 2018
Business owners and marketers know that they need every advantage they can get to stay ahead of the competition. If your competitors' websites are ranking ahead of yours in the search engines, one…
Posted by kidd on September 21, 2018
Creating great social media posts is a great way for businesses of all sizes to become stronger. But, how does a business go about this process? What are the steps you should take to make better and…
Posted by kidd on September 14, 2018
Find out exactly why you need a mobile website and how it can help you succeed!
Posted by kidd on September 7, 2018
People have to have a reason to click on your posts and go to your site.
Posted by kidd on August 31, 2018
The goal of any website is the same—to get as many viewers as possible and then convert them into customers. In digital marketing jargon, this is referred to as conversion rate optimization.
Posted by kidd on August 24, 2018
Google picked up on this pretty quickly. While Google Analytics can't tell you what to do next, it can pretty concretely tell you what's working and what isn't. It can even tell you how likely your…
Posted by kidd on August 17, 2018
Google Analytics lets you measure a lot. As soon as you set up your account and you have data flowing into your dashboard, it can almost feel like you can measure too much at once.
Posted by kidd on August 10, 2018
As an accountant, you want to present an aura of respectability and trustworthiness. You want to encourage people to trust you with their finances. And they're not going to do that unless they feel…
Posted by kidd on August 3, 2018
The World Wide Web is a global marketplace where you can sell your products and services. Reaching new customers online takes dedication and a steady hand. There are a few things you should think…
Posted by kidd on July 27, 2018
Seeing what visitors do on your site can help highlight what's working. If you see a lot of traffic, inbound visitors from new social media campaigns, and people clicking on your 'how to help' pages,…
Posted by kidd on July 20, 2018
Online accounting services are easy for customers. Everything from regular bills to warning notices and complex tax obligations are handled through emailed forms and online portals.
Posted by kidd on July 13, 2018
Your Google Analytics dashboard is a distracting place. There are dozens of different numbers, lots of different graphs, and navigation bars everywhere that can always lead you to new analytics. Avoid…
Posted by kidd on July 6, 2018
Everything seems like it's about analytics these days. You might want to just get back to the business of selling and reaching new markets, but ignoring the details of your data can be costly in every…
Posted by kidd on June 29, 2018
As an accountant, you're looking for a website that conveys reliability and trustworthiness. You want people to know that they can trust you with their financial information. This information is…
Posted by kidd on June 22, 2018
If you are a small business owner with a website, then the last thing you want is a notice from Google saying that your site has received a manual SEO penalty. This kind of penalty is not related to…
Posted by kidd on June 15, 2018
Just about every business has a website these days. However, some of these websites were built a long time ago, and haven't received any updates. It's clear when you visit the page that it's out of…
Posted by kidd on June 8, 2018
Most people end up on a nonprofit site when an issue catches their attention. They want to help or at least learn more about helping, and it's your job to make it easy for them. Here's how to do it.
Posted by kidd on June 1, 2018
Search engine optimization has a few hard choices. If you have a small brand name in a highly competitive field, taking back search results from national brands will be expensive. If you have a wide…
Posted by kidd on May 25, 2018
When you're setting up an online shopping website, the first thing you need to ask yourself is what your customer is looking for. Put yourself in the customer's place. Consider the customer journey.…