DW Tips

Today more than ever, web design can play a major role in your company's well-being. Small businesses, in particular, often suffer from having a poorly made site, and this can hold them back. There are several reasons you should consider the quality of your web site and how it influences your customers:

1. SEO (Search Engine Optimization)

The more obvious parts of web design take place in the visual realm, but a lot goes on behind the scenes as well. The position of words within the page's code can have a major effect on a search engine's discovery of your site.

2. First Impressions

When a potential customer visits your site for the first time, the first thing they will notice is its appearance. This is especially important if this is also the first time they are hearing about your business. If your site looks unprofessional, they may leave and never come back.

3. Navigation

Once a visitor has decided to stay, they will need to be able to find what they want easily. The harder they have to work, the less likely they will be to choose your goods or services.

4. Highlights

A good design will draw attention to specific words and content that you want visitors to be aware of. This is one way you can make sure customers know about whatever is most important to you.

5. Legitimacy

A beautiful web site will show potential customers that you care enough to put effort into the pages that they view. This can have a great effect on how much respect your business will be given.

It is important for your company to have a web site with a good design. In today's world, you are expected to have a site that looks pleasing and professional. If you would like to make this a reality, contact us.